Michael Haenlein
- Users of the world, unite! The challenges and opportunities of Social Media
2009/10/14 by Andreas M. Kaplan, Andreas Kaplan, Michael Haenlein · 98 citations
Social Sciences · #Digital Marketing and Social Media #Knowledge Management and Sharing #Impact of Technology on Adolescents
- Siri, Siri, in my hand: Who’s the fairest in the land? On the interpretations, illustrations, and implications of artificial intelligence
2018/11/06 by Andreas Kaplan, Michael Haenlein · 79 citations
Business, Management and Accounting · Social Sciences · #Big Data and Business Intelligence #Innovation, Sustainability, Human-Machine Systems #Supply Chain Resilience and Risk Management
- A Brief History of Artificial Intelligence: On the Past, Present, and Future of Artificial Intelligence
2019/07/17 by Michael Haenlein, Andreas Kaplan · 58 citations
Computer Science · Business, Management and Accounting · #Computational Physics and Python Applications #Big Data and Business Intelligence
- Higher education and the digital revolution: About MOOCs, SPOCs, social media, and the Cookie Monster
2016/05/18 by Andreas M. Kaplan, Andreas Kaplan, Michael Haenlein · 32 citations
Computer Science · Social Sciences · #Online Learning and Analytics #E-Learning and Knowledge Management #Online and Blended Learning
- Rulers of the world, unite! The challenges and opportunities of artificial intelligence
2019/10/16 by Andreas Kaplan, Michael Haenlein · 35 citations
Social Sciences · Neuroscience · #Ethics and Social Impacts of AI #Innovation, Sustainability, Human-Machine Systems #Neuroethics, Human Enhancement, Biomedical Innovations
- Digital transformation: A multidisciplinary reflection and research agenda
2019/11/03 by Peter C. Verhoef, Thijs Broekhuizen, Yakov Bart +5 · 17 citations
Engineering · Business, Management and Accounting · Decision Sciences · #Digital Transformation in Industry #Big Data and Business Intelligence #Innovation Diffusion and Forecasting
- The fairyland of Second Life: Virtual social worlds and how to use them
2009/08/09 by Andreas M. Kaplan, Andreas Kaplan, Michael Haenlein · 10 citations
Social Sciences · Computer Science · #Digital Games and Media #Digital Marketing and Social Media #Virtual Reality Applications and Impacts
- The merchants of meta: A research agenda to understand the future of retailing in the metaverse
2023/02/27 by Kiwoong Yoo, Roman Welden, Kelly Hewett +1 · 7 citations
Business, Management and Accounting · Computer Science · #Consumer Retail Behavior Studies #Virtual Reality Applications and Impacts #Consumer Behavior in Brand Consumption and Identification
- When the road is rocky: Investigating the role of vulnerability in consumer journeys
2024/03/28 by Lynn Sudbury‐Riley, Philippa Hunter‐Jones, Ahmed Al‐Abdin +1 · 1 voice · 1 citation
Business, Management and Accounting · Social Sciences · #Consumer Retail Behavior Studies #Consumer Behavior in Brand Consumption and Identification #Psychology of Social Influence