A BEHAVIORAL MODEL OF RATIONAL CHOICE

1955/02/01 by Herbert A. Simon · 208 citations
Economics, Econometrics and Finance · #Economic theories and models

paper · doi:10.2307/1884852

Abstract

Introduction, 99. — I. Some general features of rational choice, 100.— II. The essential simplifications, 103. — III. Existence and uniqueness of solutions, 111. — IV. Further comments on dynamics, 113. — V. Conclusion, 114. — Appendix, 115.

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