Customer Experience Management in Retailing: An Organizing Framework

2009/03/01 by Dhruv Grewal, Michael Levy, Michael Lévy +1 · 8 citations
Business, Management and Accounting · #Consumer Retail Behavior Studies #Customer Service Quality and Loyalty #Consumer Behavior in Brand Consumption and Identification

paper · doi:10.1016/j.jretai.2009.01.001

Citations

• Hedonic shopping motivations
• A Theory of the Allocation of Time
• Customer Experience Management in Retailing: Understanding the Buying Process

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