Viswanath Venkatesh
- User Acceptance of Information Technology: Toward A Unified View1
2003/09/01 by Viswanath Venkatesh, Venkatesh, Michael G. Morris +2 · 184 citations
Decision Sciences · Social Sciences · Business, Management and Accounting · #Technology Adoption and User Behaviour #Digital Marketing and Social Media #Customer Service Quality and Loyalty
- A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies
2000/02/01 by Viswanath Venkatesh, Fred D. Davis · 98 citations
Decision Sciences · Social Sciences · Business, Management and Accounting · #Technology Adoption and User Behaviour #Digital Marketing and Social Media #Customer Service Quality and Loyalty
- Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1
2012/03/01 by Viswanath Venkatesh, Venkatesh, James Y.L. Thong +3 · 40 citations
Decision Sciences · Social Sciences · #Digital Marketing and Social Media #Innovation Diffusion and Forecasting #Technology Adoption and User Behaviour
- Opinion Paper: “So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice and policy
2023/03/11 by Yogesh K. Dwivedi, Nir Kshetri, Laurie Hughes +78 · 46 citations
Business, Management and Accounting · Computer Science · Medicine · #AI in Service Interactions #Artificial Intelligence in Healthcare and Education #FinTech, Crowdfunding, Digital Finance
- Technology Acceptance Model 3 and a Research Agenda on Interventions
2008/05/01 by Viswanath Venkatesh, Hillol Bala · 15 citations
- Creation of Favorable User Perceptions: Exploring the Role of Intrinsic Motivation1
1999/06/01 by Viswanath Venkatesh · 10 citations
Decision Sciences · Social Sciences · #Technology Adoption and User Behaviour #Knowledge Management and Sharing #Digital Marketing and Social Media
- Determinants of Perceived Ease of Use: Integrating Control, Intrinsic Motivation, and Emotion into the Technology Acceptance Model
2000/12/01 by Viswanath Venkatesh · 5 citations
Decision Sciences · Social Sciences · #Digital Marketing and Social Media #Impact of Technology on Adolescents #Technology Adoption and User Behaviour
- Bridging the Qualitative–Quantitative Divide: Guidelines for Conducting Mixed Methods Research in Information Systems1
2013/03/01 by Viswanath Venkatesh, Susan A. Brown, Hillol Bala · 4 citations
- Adoption and use of AI tools: a research agenda grounded in UTAUT
2021/01/19 by Viswanath Venkatesh · 5 citations
Business, Management and Accounting · Computer Science · Decision Sciences · #Big Data and Business Intelligence #Organizational and Employee Performance #Technology Adoption and User Behaviour
- Service Design and Citizen Satisfaction with E‐Government Services: A Multidimensional Perspective
2020/10/24 by Frank K. Y. Chan, James Y. L. Thong, James Y.L. Thong +2 · 3 citations
Decision Sciences · Social Sciences · Business, Management and Accounting · #Technology Adoption and User Behaviour #E-Government and Public Services #Customer Service Quality and Loyalty
- A Model of the Antecedents of Perceived Ease of Use: Development and Test
1996/09/01 by Viswanath Venkatesh, Fred D. Davis · 2 citations
Business, Management and Accounting · Decision Sciences · #Consumer Behavior in Brand Consumption and Identification #Innovation Diffusion and Forecasting #Technology Adoption and User Behaviour