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Fred D. Davis

  1. User Acceptance of Information Technology: Toward A Unified View1
    2003/09/01 by Venkatesh, Viswanath Venkatesh, Michael G. Morris +2 · 185 citations
    Decision Sciences · Social Sciences · Business, Management and Accounting · #Technology Adoption and User Behaviour #Digital Marketing and Social Media #Customer Service Quality and Loyalty
  2. Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology
    1989/09/01 by Fred D. Davis · 145 citations
    Decision Sciences · Social Sciences · #Digital Marketing and Social Media #Knowledge Management and Sharing #Technology Adoption and User Behaviour
  3. User Acceptance of Computer Technology: A Comparison of Two Theoretical Models
    1989/08/01 by Fred D. Davis, Richard P. Bagozzi, Paul R. Warshaw · 116 citations
    Decision Sciences · Social Sciences · #Technology Adoption and User Behaviour #Digital Marketing and Social Media #Knowledge Management and Sharing
  4. A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies
    2000/02/01 by Viswanath Venkatesh, Fred D. Davis · 100 citations
    Decision Sciences · Social Sciences · Business, Management and Accounting · #Technology Adoption and User Behaviour #Digital Marketing and Social Media #Customer Service Quality and Loyalty
  5. Extrinsic and Intrinsic Motivation to Use Computers in the Workplace<sup>1</sup>
    1992/07/01 by Fred D. Davis, Richard P. Bagozzi, Paul R. Warshaw · 64 citations
    Decision Sciences · Social Sciences · #Technology Adoption and User Behaviour #Digital Marketing and Social Media #Knowledge Management and Sharing
  6. A Model of the Antecedents of Perceived Ease of Use: Development and Test
    1996/09/01 by Viswanath Venkatesh, Fred D. Davis · 2 citations
    Business, Management and Accounting · Decision Sciences · #Consumer Behavior in Brand Consumption and Identification #Innovation Diffusion and Forecasting #Technology Adoption and User Behaviour