Leonard L. Berry
- A Conceptual Model of Service Quality and Its Implications for Future Research
1985/09/01 by A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry · 60 citations
Business, Management and Accounting · #Customer Service Quality and Loyalty #Consumer Market Behavior and Pricing #Wine Industry and Tourism
- The Behavioral Consequences of Service Quality
1996/04/01 by Valarie A. Zeithaml, Leonard L. Berry, A. Parasuraman · 41 citations
Business, Management and Accounting · #Customer Service Quality and Loyalty #Consumer Retail Behavior Studies #Consumer Behavior in Brand Consumption and Identification
- Understanding Service Convenience
2002/07/01 by Leonard L. Berry, Kathleen Seiders, Dhruv Grewal · 31 citations
Business, Management and Accounting · #Customer Service Quality and Loyalty #Consumer Behavior in Brand Consumption and Identification #Service and Product Innovation
- Relationship Marketing of Services--Growing Interest, Emerging Perspectives
1995/09/01 by L. L. Berry, Leonard L. Berry · 8 citations
Business, Management and Accounting · Social Sciences · Decision Sciences · #Customer Service Quality and Loyalty #Digital Marketing and Social Media #Technology Adoption and User Behaviour
- Cultivating Service Brand Equity
2000/01/01 by L. L. Berry, Leonard L. Berry · 2 citations
Business, Management and Accounting · Social Sciences · #Consumer Behavior in Brand Consumption and Identification #Customer Service Quality and Loyalty #Digital Marketing and Social Media
- Serving unfair customers
2008/01/01 by Leonard L. Berry, Kathleen Seiders · 4 citations
Social Sciences · Business, Management and Accounting · #Psychology of Social Influence #Emotional Labor in Professions #Customer Service Quality and Loyalty