Gene R. Laczniak
- Normative Perspectives for Ethical and Socially Responsible Marketing
2006/11/13 by Gene R. Laczniak, Patrick E. Murphy · 3 citations
Business, Management and Accounting · Decision Sciences · #Business #Business ethics #Computer science #Corporate Social Responsibility Reporting #Corporate social responsibility #Engineering ethics #Ethics in Business and Education #Extant taxon #Grounded theory #Information ethics #Law #Macromarketing #Management and Organizational Studies #Marketing #Marketing ethics #Meta-ethics #Normative #Normative ethics #Normative social influence #Perspective (graphical) #Political science #Public relations #Qualitative research #Set (abstract data type) #Social science #Sociology
- Toward a Doctrine of Socially Responsible Marketing (SRM): A Macro and Normative-Ethical Perspective
2020/11/24 by Gene R. Laczniak, Gene Laczniak, Clifford J. Shultz +1 · 2 citations
Business, Management and Accounting · Decision Sciences · #Business #Business ethics #Corporate Social Responsibility Reporting #Corporate social responsibility #Doctrine #Ethics in Business and Education #Law #Law and economics #Macromarketing #Management and Organizational Studies #Marketing #Marketing ethics #Normative #Political science #Public relations #Social responsibility #Sociology