- Extended Self in a Digital World: Table 1.
2013/05/07 by Russell W. Belk · 1,611 citations
Business, Management and Accounting · Psychology · Social Sciences · #Advertising #Business #Computer science #Consumer Behavior in Brand Consumption and Identification #Consumer Retail Behavior Studies #Consumer research #Database #Digital Marketing and Social Media #Media studies #Psychology #Sociology #Table (database) #Table of contents #World Wide Web
- Consumer Culture Theory (CCT): Twenty Years of Research
2005/03/01 by Eric J. Arnould, Craig J. Thompson · 3,527 citations
Agricultural and Biological Sciences · Arts and Humanities · Business, Management and Accounting · #Advertising #Anthropology #Argument (complex analysis) #Business #Consumer Behavior in Brand Consumption and Identification #Consumer Culture #Consumer behaviour #Consumer research #Consumption (sociology) #Culinary Culture and Tourism #Discipline #Epistemology #Experiential learning #Fashion and Cultural Textiles #Ideology #Marketing #Pedagogy #Political science #Redress #Social science #Sociocultural evolution #Sociology
- Can Consumers Escape the Market? Emancipatory Illuminations from Burning Man
2002/06/01 by Robert V. Kozinets · 1,218 citations
Arts and Humanities · Business, Management and Accounting · Psychology · Social Sciences · #Advertising #Art #Art History and Market Analysis #Art history #Business #Consumer Behavior in Brand Consumption and Identification #Consumer research #History #Media, Gender, and Advertising #Psychology #Sociology
- The Field behind the Screen: Using Netnography for Marketing Research in Online Communities
2002/02/01 by Robert V. Kozinets · 3,872 citations
Business, Management and Accounting · Computer Science · Psychology · Social Sciences · #Advertising #Anthropology #Business #Commodification #Computer science #Consumer Behavior in Brand Consumption and Identification #Consumer research #Digital Communication and Language #Digital Marketing and Social Media #Economics #Ethnography #Flexibility (engineering) #Management #Marketing #Netnography #Openness to experience #Psychology #Social marketing #Social media #Social psychology #Sociology #World Wide Web
- Assessing Measurement Invariance in Cross‐National Consumer Research
1998/06/01 by Jan‐Benedict E. M. Steenkamp, Jan‐Benedict E.M. Steenkamp, Hans Baumgartner · 4,744 citations
Agricultural and Biological Sciences · Business, Management and Accounting · Psychology · #Advertising #Business #Computer science #Consumer Behavior in Brand Consumption and Identification #Consumer research #Library science #Organic Food and Agriculture #Psychology #Sociology #Wine Industry and Tourism
- How Consumers are Affected by the Framing of Attribute Information Before and After Consuming the Product
1988/12/01 by Irwin P. Levin, Gary J. Gaeth · 1,190 citations
Business, Management and Accounting · Mathematics · Psychology · Social Sciences · #Advertising #Business #Computer science #Consumer Behavior in Brand Consumption and Identification #Consumer research #Customer Service Quality and Loyalty #Digital Marketing and Social Media #Framing (construction) #History #Library science #Mathematics #Product (mathematics) #Psychology #Sociology
- Content Analysis in Consumer Research
1977/06/01 by Harold H. Kassarjian · 2,324 citations
Agricultural and Biological Sciences · Business, Management and Accounting · Psychology · Social Sciences · #Business #Consumer Behavior in Brand Consumption and Identification #Consumer research #Culinary Culture and Tourism #Marketing #Media, Gender, and Advertising #Psychology