Name Letter Preferences Are Not Merely Mere Exposure: Implicit Egotism as Self-Regulation

2002/03/01 by John T. Jones, J. T. Jones, Brett W. Pelham +2 · 135 citations
Psychology · Social Sciences · #Evolutionary Psychology and Human Behavior #Names, Identity, and Discrimination Research #Psychoanalysis #Psychology #Social and Intergroup Psychology #Social psychology #Unconscious mind

paper · doi:10.1006/jesp.2001.1497

published in Journal of Experimental Social Psychology 38(2), 170-177 (Elsevier BV)

crossref issued 2002/03/01 · crossref published 2002/03/01 · crossref published-print 2002/03/01 · openalex publication_date 2002/03/01 · crossref created 2002/09/18 · crossref deposited 2021/05/03 · openalex created_date 2025/10/10 · crossref indexed 2026/06/02 · openalex updated_date 2026/07/23

Citations

• Implicit social cognition: Attitudes, self-esteem, and stereotypes.
• Why Susie sells seashells by the seashore: Implicit egotism and major life decisions.
• Affective consequences of mere ownership: The name letter effect in twelve European languages
• The benefits of positive illusions: Idealization and the construction of satisfaction in close relationships.
• Identity negotiation: Where two roads meet.
• Compensatory self-inflation: A response to the threat to self-regard of public failure.
• Attitudinal effects of mere exposure.
• The case for motivated reasoning.
• Illusion and well-being: A social psychological perspective on mental health.
• Social Facilitation
• Experimental Tests of the Endowment Effect and the Coase Theorem
• The chameleon effect: The perception–behavior link and social interaction.

Cited by

• How to find what's in a name: Scrutinizing the optimality of five scoring algorithms for the name‐letter task
• How to Administer the Initial Preference Task
• Masked affective priming by name letters: Evidence for a correspondence of explicit and implicit self-esteem
• Name-Letter Preferences for New Last Name and Abandoned Birth Name Initials in the Context of Name-Change via Marriage
• How Do I Love Thee? Let Me Count the Js: Implicit Egotism and Interpersonal Attraction.
• What’s really in a Name-Letter Effect? Name-letter preferences as indirect measures of self-esteem
• Initial and noninitial name-letter preferences as obtained through repeated letter rating tasks continue to reflect (different aspects of) self-esteem.
• Including Others in the Implicit Self: Implicit Evaluation of Significant Others
• Towards Optimizing the Name Letter Test as a Measure of Implicit Self-esteem
• Secure Versus Fragile High Self‐Esteem as a Predictor of Verbal Defensiveness: Converging Findings Across Three Different Markers
• Moniker Maladies
• Testing the Generality of the Name Letter Effect: Name Initials and Everyday Attitudes
• Unconscious Applicants: A Systematic Test of the Name-Letter Effect
• The Name-Letter-Effect in Groups: Sharing Initials with Group Members Increases the Quality of Group Work
• What’s in a Name: A Bayesian Hierarchical Analysis of the Name-Letter Effect
• NAME-LETTER BRANDING UNDER SCRUTINY: REAL PRODUCTS, NEW ALGORITHMS, AND THE PROBABILITY OF BUYING 1,2
• THE BIRTHDATE EFFECT: AN EXTENSION OF THE MERE OWNERSHIP EFFECT
• Name-letter effect [wikipedia]