2023/11/13 by Hannah Greber, Sophie Lecheler, Loes Aaldering +4 · 1 voice
Arts and Humanities · Computer Science · Economics, Econometrics and Finance · #Cinema and Media Studies #Media Influence and Health #Virtual Reality Applications and Impacts
paper · doi:10.1177/14648849231214675
openalex publication_date 2023/11/13 · openalex created_date 2025/10/10 · openalex updated_date 2026/08/01
There has been limited adoption of Immersive Journalism (IJ) by the audience; simultaneously, the audience’s perspective is rarely considered in the production and research of IJ. At this point, however, it is crucial to incorporate an audience perspective to identify potentially unintended effects of IJ and improve on the innovation of IJ. This study investigates the audience’s experience and evaluation of IJ by qualitatively analyzing their thoughts after viewing two IJ cases. Our results indicate that the audience may pick up on intended effects, such as a sense of presence and an intense emotional experience, but some also express unease towards these effects. Furthermore, the audience struggles to comprehend this study’s two immersive journalistic cases as part of the journalistic genre. These findings provide insight into the gap between the initial hype and the current reality of IJ and provide the basis for propositions for future IJ productions.