Exploratory consumer buying behavior: Conceptualization and measurement

1996/04/01 by Hans Baumgartner, Jan-Benedict E.M. Steenkamp · 1 citation
Business, Management and Accounting · Social Sciences · #Consumer Behavior in Brand Consumption and Identification #Customer Service Quality and Loyalty #Digital Marketing and Social Media

paper · doi:10.1016/0167-8116(95)00037-2

openalex publication_date 1996/04/01 · openalex created_date 2025/10/10 · openalex updated_date 2026/07/25

Citations

• The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun
• The use of lisrel in validating marketing constructs
• Comparative fit indexes in structural models.
• The Effect of Sampling Error on Convergence, Improper Solutions, and Goodness-of-Fit Indices for Maximum Likelihood Confirmatory Factor Analysis
• Motivation reconsidered: The concept of competence.
• Structural equation modeling in practice: A review and recommended two-step approach.
• On the evaluation of structural equation models
• Hedonic Consumption: Emerging Concepts, Methods and Propositions

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