A Framework for Market-Based Organizational Learning: Linking Values, Knowledge, and Behavior

1997/09/01 by J. M. Sinkula, James M. Sinkula, W. E. Baker +3 · 5 citations
Business, Management and Accounting · #Innovation and Knowledge Management #Intellectual Capital and Performance Analysis #Business Strategy and Innovation

paper · doi:10.1177/0092070397254003

Citations

• A Paradigm for Developing Better Measures of Marketing Constructs

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