Markus Blut

1. Understanding anthropomorphism in service provision: a meta-analysis of physical robots, chatbots, and other AI
   2021/01/06 by Markus Blut, Cheng Wang, Nancy V. Wünderlich +1 · 18 citations
   Computer Science · Psychology · Social Sciences · #AI in Service Interactions #Social Robot Interaction and HRI #Digital Marketing and Social Media
2. Influencer marketing effectiveness: A meta-analytic review
   2024/10/12 by Meizhi Pan, Markus Blut, Arezou Ghiassaleh +1 · 4 citations
   Social Sciences · Business, Management and Accounting · #Digital Marketing and Social Media #Consumer Behavior in Brand Consumption and Identification #Media, Gender, and Advertising
3. E-Service Quality: Development of a Hierarchical Model
   2016/09/21 by Markus Blut · 1 citation
   Business, Management and Accounting · Decision Sciences · Social Sciences · #Customer Service Quality and Loyalty #Technology Adoption and User Behaviour #Digital Marketing and Social Media