Ana Valenzuela

1. Brands as Signals: A Cross-Country Validation Study
   2006/01/01 by Tülin Erdem, Joffre Swait́, Ana Valenzuela · 1 citation
   Business, Management and Accounting · Social Sciences · #Consumer Behavior in Brand Consumption and Identification #Digital Marketing and Social Media #Environmental Sustainability in Business
2. Pleasurable Surprises: A Cross-Cultural Study of Consumer Responses to Unexpected Incentives
   2009/07/15 by Ana Valenzuela, Barbara A. Mellers, Judi Strebel · 1 citation
   Psychology · Business, Management and Accounting · #Cultural Differences and Values #Consumer Behavior in Brand Consumption and Identification #Psychological Well-being and Life Satisfaction
3. Good Vibrations: Consumer Responses to Technology-Mediated Haptic Feedback
   2019/08/29 by Rhonda Hadi, Ana Valenzuela · 1 citation
   Social Sciences · Business, Management and Accounting · Arts and Humanities · #Psychology of Social Influence #Consumer Behavior in Brand Consumption and Identification #Media Influence and Health