Jennifer Rowley
- The wisdom hierarchy: representations of the DIKW hierarchy
2007/02/15 by Jennifer Rowley · 20 citations
Business, Management and Accounting · Decision Sciences · #Big Data Technologies and Applications #Big Data and Business Intelligence #Knowledge Management and Technology
- Setting the future of digital and social media marketing research: Perspectives and research propositions
2020/07/10 by Yogesh K. Dwivedi, Elvira Ismagilova, David L. Hughes +17 · 13 citations
Business, Management and Accounting · Decision Sciences · Social Sciences · #Consumer Behavior in Brand Consumption and Identification #Digital Marketing and Social Media #Technology Adoption and User Behaviour
- Cultural sustainability as a strategy for the survival of museums and libraries
2016/06/13 by Kirsten Loach, Jennifer Rowley, Jillian Griffiths +1 · 3 citations
Arts and Humanities · Social Sciences · #Conservation Techniques and Studies #Cultural Heritage Management and Preservation #Library Science and Administration
- Towards a multidisciplinary definition of innovation
2009/09/04 by Anahita Baregheh, Jennifer Rowley, Sally Sambrook · 2 citations
Business, Management and Accounting · #Entrepreneurship Studies and Influences #Innovation and Knowledge Management #Intellectual Capital and Performance Analysis