Subhash Sharma
- Identification and Analysis of Moderator Variables
1981/08/01 by Subhash Sharma, Richard M. Durand, Oded Gur-Arie · 20 citations
Business, Management and Accounting · #Customer Service Quality and Loyalty #Consumer Behavior in Brand Consumption and Identification #Consumer Market Behavior and Pricing
- Effects of online communication practices on consumer perceptions of performance uncertainty for search and experience goods
2007/05/02 by Danny Weathers, Subhash Sharma, Stacy Wood +1 · 6 citations
Social Sciences · Business, Management and Accounting · #Digital Marketing and Social Media #Consumer Behavior in Brand Consumption and Identification #Customer Service Quality and Loyalty