Dina Mayzlin

1. The Effect of Word of Mouth on Sales: Online Book Reviews
   2006/07/11 by Judith A. Chevalier, Dina Mayzlin · 78 citations
   Social Sciences · Business, Management and Accounting · Decision Sciences · #Digital Marketing and Social Media #Consumer Market Behavior and Pricing #Technology Adoption and User Behaviour
2. Promotional Chat on the Internet
   2006/03/01 by Dina Mayzlin · 1 citation
3. Influencing Social Media Influencers Through Affiliation
   2021/12/17 by Amy Pei, Dina Mayzlin · 2 citations
   Business, Management and Accounting · Physics and Astronomy · Social Sciences · #Complex Network Analysis Techniques #Consumer Market Behavior and Pricing #Digital Marketing and Social Media
4. Managing buzz
   2017/02/07 by Arthur Campbell, Dina Mayzlin, Jiwoong Shin · 1 citation
   Business, Management and Accounting · Social Sciences · #Consumer Market Behavior and Pricing #Digital Marketing and Social Media #Experimental Behavioral Economics Studies