Sundar G. Bharadwaj
- Rethinking Customer Solutions: From Product Bundles to Relational Processes
2007/07/01 by Kapil R. Tuli, Ajay K. Kohli, Sundar G. Bharadwaj · 4 citations
Business, Management and Accounting · #Customer Service Quality and Loyalty #Service and Product Innovation #Outsourcing and Supply Chain Management