Ajay K. Kohli

1. Market Orientation: The Construct, Research Propositions, and Managerial Implications
   1990/04/01 by Ajay K. Kohli, Bernard J. Jaworski · 45 citations
   Business, Management and Accounting · Social Sciences · #Customer Service Quality and Loyalty #Consumer Behavior in Brand Consumption and Identification #Digital Marketing and Social Media
2. Market Orientation: Antecedents and Consequences
   1993/07/01 by Bernard J. Jaworski, Ajay K. Kohli · 48 citations
   Business, Management and Accounting · #Customer Service Quality and Loyalty #Business Strategy and Innovation #Consumer Behavior in Brand Consumption and Identification
3. Rethinking Customer Solutions: From Product Bundles to Relational Processes
   2007/07/01 by Kapil R. Tuli, Ajay K. Kohli, Sundar G. Bharadwaj · 5 citations
   Business, Management and Accounting · #Customer Service Quality and Loyalty #Service and Product Innovation #Outsourcing and Supply Chain Management