Debora V. Thompson

1. Feature Fatigue: When Product Capabilities Become Too Much of a Good Thing
   2005/10/04 by Debora V. Thompson, Debora Viana Thompson, Rebecca W. Hamilton +1 · 12 citations
   Business, Management and Accounting · #Consumer Behavior in Brand Consumption and Identification #Consumer Retail Behavior Studies #Customer Service Quality and Loyalty
2. Doing Well versus Doing Good: The Differential Effect of Underdog Positioning on Moral and Competent Service Providers
   2016/07/08 by Amna Kirmani, Rebecca W. Hamilton, Debora V. Thompson +1 · 6 citations
   Business, Management and Accounting · Social Sciences · Neuroscience · #Consumer Behavior in Brand Consumption and Identification #Psychology of Social Influence #Psychology of Moral and Emotional Judgment