Katherine White
- How to SHIFT Consumer Behaviors to be More Sustainable: A Literature Review and Guiding Framework
2019/02/14 by Katherine White, Rishad Habib, David J. Hardisty · 19 citations
Environmental Science · Business, Management and Accounting · #Environmental Education and Sustainability #Environmental Sustainability in Business #Consumer Behavior in Brand Consumption and Identification
- Self-Benefit versus Other-Benefit Marketing Appeals: Their Effectiveness in Generating Charitable Support
2009/06/11 by Katherine White, John Peloza · 8 citations
Social Sciences · Psychology · Business, Management and Accounting · #Nonprofit Sector and Volunteering #Behavioral Health and Interventions #Corporate Social Responsibility Reporting