Impulse buying: Modeling its precursors

1998/06/01 by Sharon E. Beatty, M. Elizabeth Ferrell · 1,080 citations
Business, Management and Accounting · #Advertising #Business #Commerce #Consumer Market Behavior and Pricing #Consumer Retail Behavior Studies #Impulse (physics) #Marketing

paper · doi:10.1016/s0022-4359(99)80092-x

published in Journal of Retailing 74(2), 169-191 (Elsevier BV)

openalex publication_date 1998/06/01 · openalex created_date 2025/10/10 · openalex updated_date 2026/08/04

Citations

• Development and validation of brief measures of positive and negative affect: The PANAS scales.

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