What the hack? A growth hacking taxonomy and practical applications for firms

2019/10/12 by René Bohnsack, Meike Malena Liesner · 69 citations
Business, Management and Accounting · Computer Science · Social Sciences · #AI in Service Interactions #Big Data and Business Intelligence #Business #Computer science #Computer security #Digital Marketing and Social Media #Hacker #Industrial organization #Knowledge management #Taxonomy (biology)

paper · doi:10.1016/j.bushor.2019.09.001

published in Business Horizons 62(6), 799-818 (Elsevier BV)

openalex publication_date 2019/10/12 · openalex created_date 2019/10/18 · openalex updated_date 2026/07/25

Citations

• Users of the world, unite! The challenges and opportunities of Social Media
• Siri, Siri, in my hand: Who’s the fairest in the land? On the interpretations, illustrations, and implications of artificial intelligence

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