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AI Propaganda factories with language models

2025/08/27 by Lukasz Olejnik, Olejnik, Lukasz · 17 voices · 3 citations
Computer Science · Engineering · #Commodity #Consistency (knowledge bases) #Ideology #Language model #Persona #Politics #Production (economics) #Robotics and Automated Systems #cs.AI #cs.CR #cs.CY

paper · pdf · doi:10.48550/arxiv.2508.20186

published in arXiv (Cornell University) (Cornell University)

openalex publication_date 2025/08/27 · openalex created_date 2025/10/10 · openalex updated_date 2026/08/05

Abstract

AI-powered influence operations can now be executed end-to-end on commodity hardware. We show that small language models produce coherent, persona-driven political messaging and can be evaluated automatically without human raters. Two behavioural findings emerge. First, persona-over-model: persona design explains behaviour more than model identity. Second, engagement as a stressor: when replies must counter-arguments, ideological adherence strengthens and the prevalence of extreme content increases. We demonstrate that fully automated influence-content production is within reach of both large and small actors. Consequently, defence should shift from restricting model access towards conversation-centric detection and disruption of campaigns and coordination infrastructure. Paradoxically, the very consistency that enables these operations also provides a detection signature.

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