Managing Market Relationships

2000/01/01 by George S. Day, G. S. Day · 814 citations
Business, Management and Accounting · #Business #Business Strategy and Innovation #Competitive advantage #Computer science #Customer Service Quality and Loyalty #Industrial organization #Key (lock) #Market orientation #Marketing #Service and Product Innovation #Set (abstract data type) #Work (physics)

paper · doi:10.1177/0092070300281003

published in Journal of the Academy of Marketing Science 28(1), 24-30 (Springer Science+Business Media)

openalex publication_date 2000/01/01 · openalex created_date 2025/10/10 · openalex updated_date 2026/07/23

Citations

• Relationship Marketing of Services--Growing Interest, Emerging Perspectives

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