A market orientation in supply chain management

2007/03/24 by Soonhong Min, John T. Mentzer, Robert T. Ladd · 301 citations
Business, Management and Accounting · #Business #Business administration #Context (archaeology) #Industrial organization #Market orientation #Marketing #Quality and Supply Management #Service management #Supply Chain and Inventory Management #Supply chain #Supply chain management #Sustainable Supply Chain Management

paper · doi:10.1007/s11747-007-0020-x

published in Journal of the Academy of Marketing Science 35(4), 507-522 (Springer Science+Business Media)

openalex publication_date 2007/03/24 · openalex created_date 2025/10/10 · openalex updated_date 2026/07/28

Citations

• Model Selection and Akaike's Information Criterion (AIC): The General Theory and its Analytical Extensions
• Alternative Ways of Assessing Model Fit
• Comparative fit indexes in structural models.
• Estimating Nonresponse Bias in Mail Surveys
• Market Orientation: Antecedents and Consequences
• Market Orientation and the Learning Organization
• Market Orientation: The Construct, Research Propositions, and Managerial Implications

Cited by

• Orchestrating transformative resilience in resource-constrained environments: a supply chain perspective
• Market Orientation and Innovativeness in Supply Chains: Supplier's Impact on Customer Satisfaction