Evert de Haan

1. Winning your customers’ minds and hearts: Disentangling the effects of lock-in and affective customer experience on retention
   2022/10/06 by Lily Gao, Evert de Haan, Iguácel Melero‐Polo +1 · 1 voice · 1 citation
   Business, Management and Accounting · Social Sciences · #Consumer Retail Behavior Studies #Customer Service Quality and Loyalty #Digital Marketing and Social Media