Mark R. Foreh
- When Is Honesty the Best Policy? The Effect of Stated Company Intent on Consumer Skepticism
2003/01/01 by Mark R. Foreh, Sonya A. Grier, Sonya Grier · 8 citations
Business, Management and Accounting · Psychology · Social Sciences · #Consumer Behavior in Brand Consumption and Identification #Cultural Differences and Values #Social and Intergroup Psychology