Jari Salo

1. Setting the future of digital and social media marketing research: Perspectives and research propositions
   2020/07/10 by Yogesh K. Dwivedi, Elvira Ismagilova, D. Laurie Hughes +17 · 14 citations
   Business, Management and Accounting · Decision Sciences · Social Sciences · #Consumer Behavior in Brand Consumption and Identification #Digital Marketing and Social Media #Technology Adoption and User Behaviour
2. Making and breaking relationships on social media: the impacts of brand and influencer betrayals
   2021/07/02 by Hanna Reinikainen, Teck Ming Tan, Vilma Luoma‐aho +2 · 4 citations
   Social Sciences · Arts and Humanities · Business, Management and Accounting · #Digital Marketing and Social Media #Media Influence and Health #Consumer Behavior in Brand Consumption and Identification