Shirley Taylor
- Understanding Information Technology Usage: A Test of Competing Models
1995/06/01 by Shirley Taylor, Peter A. Todd, Peter Todd · 15 citations
Decision Sciences · Social Sciences · #Digital Marketing and Social Media #Knowledge Management and Sharing #Technology Adoption and User Behaviour
- Decomposition and crossover effects in the theory of planned behavior: A study of consumer adoption intentions
1995/07/01 by Shirley Taylor, Peter Todd · 1 citation