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Priscilla A. LaBarbera

  1. A Longitudinal Assessment of Consumer Satisfaction/Dissatisfaction: The Dynamic Aspect of the Cognitive Process
    1983/11/01 by Priscilla A. LaBarbera, David Mazursky · 4 citations
    Psychology · Business, Management and Accounting · #Cultural Differences and Values #Consumer Behavior in Brand Consumption and Identification #Customer Service Quality and Loyalty