Renana Peres

1. On Brands and Word of Mouth
   2013/05/13 by Mitchell J. Lovett, Renana Peres, Ron Shachar · 5 citations
   Social Sciences · Business, Management and Accounting · #Digital Marketing and Social Media #Consumer Behavior in Brand Consumption and Identification #Customer Service Quality and Loyalty
2. On ChatGPT and beyond: How generative artificial intelligence may affect research, teaching, and practice
   2023/04/08 by Renana Peres, Martin Schreier, David A. Schweidel +2 · 4 citations
   Business, Management and Accounting · Computer Science · Medicine · #AI in Service Interactions #Artificial Intelligence in Healthcare and Education #Private Equity and Venture Capital