Michael L. Rothschild

1. Carrots, Sticks, and Promises: A Conceptual Framework for the Management of Public Health and Social Issue Behaviors
   1999/10/01 by Michael Rothschild, Michael L. Rothschild · 26 citations
   Business, Management and Accounting · Social Sciences · Psychology · #Consumer Behavior in Brand Consumption and Identification #Digital Marketing and Social Media #Behavioral Health and Interventions