Jennifer Edson Escalas
- IMAGINE YOURSELF IN THE PRODUCT : Mental Simulation, Narrative Transportation, and Persuasion
2004/01/01 by Jennifer Edson Escalas · 13 citations
Arts and Humanities · Social Sciences · Business, Management and Accounting · #Media Influence and Health #Media, Gender, and Advertising #Consumer Behavior in Brand Consumption and Identification
- Connecting With Celebrities: How Consumers Appropriate Celebrity Meanings for a Sense of Belonging
2017/01/31 by Jennifer Edson Escalas, James R. Bettman · 4 citations
Arts and Humanities · Business, Management and Accounting · Social Sciences · #Media Influence and Health #Consumer Behavior in Brand Consumption and Identification #Media, Gender, and Advertising
- Our possessions, our selves: Domains of self‐worth and the possession–self link
2010/10/08 by Rosellina Ferraro, Jennifer Edson Escalas, James R. Bettman · 2 citations
Psychology · #Death Anxiety and Social Exclusion #Evolutionary Psychology and Human Behavior #Grief, Bereavement, and Mental Health