J. Craig Andrews

1. Are Some Comparative Nutrition Claims Misleading? The Role of Nutrition Knowledge, Ad Claim Type and Disclosure Conditions
   2000/10/01 by J. Craig Andrews, Scot Burton, Richard G. Netemeyer · 3 citations
   Business, Management and Accounting · Medicine · #Consumer Behavior in Brand Consumption and Identification #Consumer Market Behavior and Pricing #Consumer Attitudes and Food Labeling