Niels Frederik Lund

1. The Brand Value Continuum: Countering Co-destruction of Destination Branding in Social Media through Storytelling
   2019/11/28 by Niels Frederik Lund, Caroline Scarles, Scott A. Cohen +1 · 2 citations
   Social Sciences · Business, Management and Accounting · #Digital Marketing and Social Media #Diverse Aspects of Tourism Research #Customer Service Quality and Loyalty