The Importance of Personal Influence in the Adoption of Technological Changes

1958/05/01 by E. M. Rogers, Everett M. Rogers, G. M. Beal +1 · 88 citations
Social Sciences · #Art #Art history #Climate Change Communication and Perception #Computer science #Economics #George (robot) #Information Systems Theories and Implementation #Library science #Management #Media studies #Political science #Sociology #State (computer science)

paper · doi:10.2307/2573971

published in Social Forces 36(4), 329-335 (Oxford University Press)

openalex publication_date 1958/05/01 · openalex created_date 2025/10/10 · openalex updated_date 2026/07/27

Abstract

Everett M. Rogers, George M. Beal; The Importance of Personal Influence in the Adoption of Technological Changes*, Social Forces, Volume 36, Issue 4, 1 May

Cited by

• The Origins and Development of the Diffusion of Innovations Paradigm as an Example of Scientific Growth

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