The Role of Influencer Marketing and Social Influencers in Public Health

2017/01/01 by E. Byrne, Edwina Byrne, J. Kearney +2 · 13 citations
Business, Management and Accounting · #Global Public Health Policies and Epidemiology

paper · pdf · doi:10.1017/s0029665117001768

Abstract

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Cited by

• Social media influencers and adolescents’ health: A scoping review of the research field
• Who feels influenced? Investigating the (non-)political experiences of young adults with social media influencers using a latent profile analysis
• Identifying Potentially Irregular Electoral Ads in Facebook during the Brazilian Elections
• Automated image analysis of instagram posts: Implications for risk perception and communication in public health using a case study of #HIV. [europepmc]
• Sorting the Healthy Diet Signal from the Social Media Expert Noise: Preliminary Evidence from the Healthy Diet Discourse on Twitter. [europepmc]
• Healthy Food on Instagram Social Network: Vegan, Homemade and Clean Eating. [europepmc]
• Patient Influencers: The Next Frontier in Direct-to-Consumer Pharmaceutical Marketing. [europepmc]
• Food Media and Dietary Behavior in a Belgian Adult Sample: How Obtaining Information From Food Media Sources Associates With Dietary Behavior. [europepmc]
• Digital Marketing: A Unique Multidisciplinary Approach towards the Elimination of Viral Hepatitis. [europepmc]
• Gender Matters: Identity, Risk Perception and Preventive Interventions for Alcohol Consumption among Adolescents Using a Qualitative Approach. [europepmc]
• Social Determinants Influencing Internet-Based Service Adoption Among Female Family Caregivers in Bangladesh: A Sociodemographic and Technological Analysis. [europepmc]
• Availability and Use of Digital Technology Among Women With Polycystic Ovary Syndrome: Scoping Review. [europepmc]
• Optimizing social media influencers for health communication in Africa. [europepmc]

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