2013/07/30 by Antonio Lieto, Fabiana Vernero · 2 citations
Social Sciences · Computer Science · Psychology · #Misinformation and Its Impacts #Digital Marketing and Social Media #Advanced Text Analysis Techniques #Persuasion #Computer science #Focus (optics) #Sample (material) #Link (geometry) #Human–computer interaction #World Wide Web #Psychology #Social psychology
paper · doi:10.1145/2464464.2508564
openalex publication_date 2013/07/30 · openalex created_date 2025/10/10 · openalex updated_date 2026/07/29
In the last decade Human-Computer Interaction (HCI) has started to focus attention on persuasive technologies having the goal of changing users' behavior and attitudes according to a predefined direction. In this work, we hypothesize a strong connection between logical fallacies (forms of reasoning which are logically invalid but cognitively effective) and some common persuasion strategies adopted within web technologies. With the aim of empirically evaluating our hypothesis, we carried out a pilot study on a sample of 150 e-commerce websites.