How to Manage Crowdsourcing Platforms Effectively?

2017/10/31 by Ivo Blohm, Shkodran Zogaj, Ulrich Bretschneider +1 · 1 citation
Business, Management and Accounting · Computer Science · Decision Sciences · #Artificial intelligence #Business #Computer science #Corporate governance #Crowdsourcing #Crowdsourcing software development #Data science #Knowledge management #Open Source Software Innovations #Pooling #Sharing Economy and Platforms #Technology Adoption and User Behaviour #World Wide Web

paper · doi:10.1177/0008125617738255

openalex publication_date 2017/10/31 · openalex created_date 2025/10/10 · openalex updated_date 2026/06/11

Abstract

To profit from crowdsourcing, organizations can engage in four different approaches: microtasking, information pooling, broadcast search, and open collaboration. This article presents 21 governance mechanisms that can help organizations manage their crowdsourcing platforms. It investigates the effectiveness of these governance mechanisms in 19 case studies and recommends specific configurations of these mechanisms for each of the four crowdsourcing approaches. Also, it offers guidance to organizations that host a crowdsourcing platform by providing recommendations for implementing governance mechanisms into their platforms and building up governance capabilities for crowdsourcing.

Cited by

• Crowdsourcing [wikipedia]

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