2002/05/01 by Jagdish N. Sheth, Jagdish N Sheth, Rajendra Sisodia +1 · 2 citations
Business, Management and Accounting · #Business Strategy and Innovation #Consumer Market Behavior and Pricing #Marketing and Advertising Strategies
paper · doi:10.1016/s0148-2963(00)00164-8
crossref issued 2002/05/01 · crossref published 2002/05/01 · crossref published-print 2002/05/01 · openalex publication_date 2002/05/01 · crossref created 2002/07/25 · crossref deposited 2020/01/08 · openalex created_date 2025/10/10 · crossref indexed 2026/06/03 · openalex updated_date 2026/07/23