Effect of expectation and disconfirmation on postexposure product evaluations: An alternative interpretation.

1977/08/01 by Richard L. Oliver · 1,650 citations
Medicine · Psychology · #Applied psychology #Cognitive psychology #Computer science #Interpretation (philosophy) #Pharmaceutical studies and practices #Product (mathematics) #Psychology #Social psychology

paper · doi:10.1037/0021-9010.62.4.480

published in Journal of Applied Psychology 62(4), 480-486 (American Psychological Association)

openalex publication_date 1977/08/01 · openalex created_date 2025/10/10 · openalex updated_date 2026/07/28

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