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Sampling for qualitative research

1996/01/01 by Martin Marshall · 7 citations
Social Sciences · #Qualitative Research Methods and Applications

paper · doi:10.1093/fampra/13.6.522

openalex publication_date 1996/01/01 · openalex created_date 2025/10/10 · openalex updated_date 2026/08/01

Abstract

The probability sampling techniques used for quantitative studies are rarely appropriate when conducting qualitative research. This article considers and explains the differences between the two approaches and describes three broad categories of naturalistic sampling: convenience, judgement and theoretical models. The principles are illustrated with practical examples from the author's own research.

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