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The Effect of Variety on Perceived Quantity

2024/08/27 by Lukas Röseler, Georg Felser, Jana Asberger +1 · 1 voice
Psychology · #Color perception and design

paper · pdf · doi:10.15626/mp.2020.2639

openalex publication_date 2024/08/27 · openalex created_date 2025/10/10 · openalex updated_date 2026/07/22

Abstract

Redden and Hoch (2009) found that variety in a set of items robustly decreased the perceived quantity of the sum of these items across multiple studies. For example, a set of multicolored M&M’s was estimated to contain fewer M&M’s than an equally large set of single-colored M&M’s (e.g., Redden & Hoch, 2009, Study 3). We conducted six close replication studies of the studies reported by Redden and Hoch and did not find this effect in any of them. A meta-analysis of the four original studies and 6 replication studies (N = 1,383) revealed no evidence for the phenomenon that variety reduces perceived quantity.

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