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‘Instagram made Me buy it’: Generation Z impulse purchases in fashion industry

2020/10/23 by Elmira Djafarova, Tamar Bowes · 2 citations
Business, Management and Accounting · Social Sciences · #Consumer Behavior in Brand Consumption and Identification #Consumer Retail Behavior Studies #Digital Marketing and Social Media

paper · doi:10.1016/j.jretconser.2020.102345

openalex publication_date 2020/10/23 · crossref created 2020/10/23 · crossref issued 2021/03/01 · crossref published 2021/03/01 · crossref published-print 2021/03/01 · openalex created_date 2025/10/10 · crossref deposited 2025/10/19 · crossref indexed 2026/07/27 · openalex updated_date 2026/08/01

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