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An Organizational Stakeholder Model of Change Implementation Communication

2007/05/01 by Laurie K. Lewis
Business, Management and Accounting · Psychology · #Innovation and Knowledge Management #Management and Organizational Studies #Team Dynamics and Performance

paper · doi:10.1111/j.1468-2885.2007.00291.x

openalex publication_date 2007/05/01 · openalex created_date 2025/10/10 · openalex updated_date 2026/07/30

Abstract

Despite a growing interest in the communicative dimensions of planned change processes in organizations, a comprehensive theoretical treatment of change implementation communication has not yet emerged in the literature. This essay offers a beginning remedy by presenting a model situated within stakeholder theory. The model connects implementers’ selection of communication strategies, stakeholders’ concerns, assessments, and interactions with 3 critical features of the observable system after implementation has begun (fidelity, uniformity, and authenticity). Model linkages are supported by current and recent scholarship in communication and change, and propositions and hypotheses are generated to provide heuristic value.

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