Designing Monitoring to Promote Cultural Diversification in TV

2009/12/15 by Catherine Murray, Catherine A. Murray
Arts and Humanities · Social Sciences · #Media Studies and Communication #Rhetoric and Communication Studies #Social Media and Politics

paper · pdf · doi:10.22230/cjc.2009v34n4a2125

openalex publication_date 2009/12/15 · openalex created_date 2025/10/10 · openalex updated_date 2026/05/21

Abstract

This article reviews key international and national precedents in democratic media monitoring of race relations at the height of concern about interracial and intercultural security after 9/11, primarily between 2001 and 2004. None of these studies has received much academic or policy attention. The history, context, politics, and methods of media monitoring of race and representation are reviewed in the Canadian context. Four options are set out for developing continuous monitoring of media content of the type established in other countries. The article argues for an independent institute for media monitoring in Canada involving racial equity–seeking groups, scholars, media professionals, and students in the production of empirical research to promote cultural diversification in Canadian TV.

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