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A new perspective on eHealth acceptance: Combining health-related factors with the Technology Acceptance Model

2025/10/17 by Grashof, Robin, Breil, Bernhard, Lipprandt, Myriam
#Digital Health #Gesundheitsverhalten #Medicine and health #Schutzmotivation #Technologieakzeptanz #digital health #health behavior #perceived threat #protection motivation #technology acceptance #wahrgenommene Bedrohung

paper · doi:10.3205/mibe000288

Abstract

The adoption of eHealth solutions remains limited. To better understand internal factors influencing technology use, we propose an integrative conceptual model combining the Technology Acceptance Model (TAM) with elements from Protection Motivation Theory (PMT) and procedural aspects of health behavior. Our model includes a decision loop and integrates protection motivation to influence the Intention to Use. It introduces a Cost-Benefit Appraisal focused on the Perceived Usefulness of eHealth solutions. The decision loop enables to take account for changing health conditions and user experiences with the technology. Our approach aims to enable empirical evaluation, extend models to include health-specific constructs and support the development of adaptable evaluation tools. Future research is necessary for empirical validation.

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